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Velocity Series Intro Video

The Story Behind the Story

Speed was still at the core of the message so we took some great footage from Spyker Car, a Velocity Series customer, and crafted the next generation Introduction for the Velocity Series Interactive Demo.

Velocity Series Introduction Video

Siemens PLM Software Velocity Series Product Demo

The big news for this version was that Siemens, the German multinational corporation had purchased UGS and the engineering software it had developed over the past ten years.

This project was the latest in a series of full scale, interactive product demonstration programs for Solid Edge and The Velocity Series, an engineering software suite for the SMB market. This version repurposes some elements from the original Velocity program as well as the inclusion of the new global Siemens Answers campaign.

A major effort was underway to rebrand everything produced for marketing to the existing Siemens brand elements and also the global ‘Answers’ campaign. We took that very seriously and got final approvals from Siemens for all of our efforts.

The central theme was still the same. “How do I deliver more innovations to market faster with scarce resources?” “How do I design faster than my competition with my current design team?” “How do I manage my engineering data and process efficiently with my limited IT resources?” “How do I validate my designs faster with my current engineers?” All the “Answers” pointed to the power, efficiency and value of The Velocity Series engineering tools.

Velocity Rich Media Interactive Demonstration